To recognize and celebrate creative communication in marketing & business, 93 advertising campaigns across 25 categories were honored at the 6th edition of COMMWARD: Excellence in Creative Communication, held on 3rd September at Le Méridien Dhaka. The winning campaigns were recognized in 3 ranks: Grand Prix, Gold and Silver.
This year, a total of 467 nominations were received from 41 advertising agencies, production houses & creative departments of various organizations. Three vigorous jury sessions, comprising of leading marketers and communication experts of the country, were held to evaluate and select the winners.
While many small new agencies were recognized for their outstanding creative campaigns, the large established agencies overwhelmed the award ceremony with their strong advertising campaigns. Among the campaigns, “Prothom Alo ICC Cricket World Cup 2015” and “Closeup Kache Ashar Shahoshi Golpo” campaigns won the highest number of awards in 3 ranks. Moreover, the much hyped “Closeup Kache Ashar Shahoshi Golpo” won 2 Grand Prix in Best Use of Content and Video for Web categories. In the Integrated Campaign category, which is regarded as the ultimate comprehensive category, the campaign “GP – Prothom Bijoyollash” won Grand Prix which was conceived and executed by Grey Advertising Bangladesh Ltd.
