Page 43 - ICE BUSINESS TIMES December 2019
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‘failure is not the opposite of   His story is proof of how each                                                             BUILD A SAFE                 should be to guide the crew out               makes some squirm and leave
             success, it’s a stepping stone   failure is simply one step                                                                  ENVIRONMENT TO               of the sandstorm and plan for                 the room, others dig deep and
             to success.’ So at some point,   closer to success and Apple                                                                 THRIVE IN.                   what is about to come next.                   try to find the reasons why they
             I learned not to dread      Inc is now labeled as the                                                                        Companies don’t build        Reminiscing on the past has its               were rejected. They research,
             failure.” – And we couldn’t   biggest tech company by                                                                        themselves, and every single   fair share of risks and as a                update and they come back into
             agree more. Failure is a part   Forbes.                                                                                      employee is an important part   leader blinds you to the                   the room again, only this time
             of the journey and without its   Similar to Steve, Bill Gates                                                                of the project when it comes to   opportunities in the competitive         they leave with a shiny medal
             part in this play, no one   also was a drop out from                                                                         building something new. While   market. Moving on from trauma              in their hands as their prize. So
             would be able to create things   college and ended up building                                                               great leaders take responsibility   and looking forward to more            always look into your faults
             to the best of their abilities.  the empire of Microsoft as we                                                               of their employee’s work, it is   prospects is the more                    because there is always room
             Sometimes there is a        know now. On multiple                                                                            also important to have a     empowering route for a                        for improvement and building
             crossroad at the end of a   occasions, Gates has always                                                                      working environment where the   successful leader.                         something even greater than
             failed project, and choices   mentioned the importance of                                                                    employees feel safe to work and   However, when and if you are             you had previously thought of.
             that are made is actually   learning from failure. Before                                                                    thrive as the lungs of the   struggling to move forward
             what determines where       his march towards success                                                                        company to build it stronger,   from the failed project, these             NEVER MAKE THINGS
             people go from there. Kathryn   and enrollment at Harvard, he                                                                make amends to mistakes and   tactics and mantras that many                FORCED OR PERSONAL.
             Minshew, the founder, and   started his own company at                                                                       create an overall strong bond   great CEOs have shared over                While trying out for something
             CEO of “THE MUSE” shared    the age of seventeen, named                                                                      which is significant for a   the years – which they have                   new, it is not always easy to
             her experience about PYP    Traf-O-Data. The company                                                                         resilient foundation atop which   also used in their time of               keep an open mind when
             Media – a website where     was a computerized project                                                                       to erect an unwavering empire.  difficulties may be the guiding            rejections and failures are
             Kathryn had invested all of   that used a chip that could                                                                                                 force you are seeking.                        coming your way, however,
             her life savings. A power   process and analyze traffic                                                                      AMEND YOUR                                                                 emotional turmoil is the last
             struggle over the company   data, and even though the                      SOME HELPFUL                                      PROBLEMS.                    FIND OPPORTUNITIES                            thing you should keep in your
             took over and she had lost all   company was a failure at the              DEFENSE PLANS                                     Mistakes are inevitable when it   WITHIN FAILURES.                         mind when this happens. You
             access to the website. She   time, he was able to use this                 TO REMEMBER                                       comes to working for         There is an abundance of                      need to get the negativity out of
             said and we quote “We could   experience and come build                    WHEN HANDLING                                     something, and while being on   quotes and articles that tells us          your system and keep an
             have sued, or we could have   one of the biggest names in                  AN                                                top is a privilege, do not leave   to use failure as stepping              open-mind to have the balance
             started over. We chose the   the tech industry. Microsoft                  ORGANIZATION                                      room for someone else to clean   stones, but the most important            in your life steady, otherwise,
             latter.” Kathryn started brand   itself wasn’t an overnight                SO THAT EVEN IN                                   up your mess. Being attentive,   theme from the whole thing is             your attacks will make you
             new with her current        project either. Over the years                 THE WORST OF                                      honest and hardworking pays   that people are asking to keep a             bottle up sadness, anger and
             cofounders, two of them who   Microsoft has also dealt with                TIMES, YOU ARE                                    off in the long run and that   positive front. Failures are not            result in painful anxiety
             had left PYP Media to start   multiple failures one after the              WELL PREPARED                                     includes taking responsibility   the end of the world, rather an           hampering your stability with
             The Muse, and ended up      other, yet the company is                      TO TACKLE THE                                     and working after your actions.  opportunity to do things                  your loved ones. Instead, when
             building a better product,   standing strong with its                      SITUATION                                                                      differently, for something                    faced with something difficult,
             stronger morals while raising   brand name labeled as one of               HEAD-ON.                                          APOLOGIZE WHEN               better. Unless a person can use               you should remain more open
             over $2 million for the     the best in the world. If there                                                                  NEEDED.                      this opportunity to move                      and transparent to everyone
             venture as well as reaching   is anything to take away from                  LEARN TO ACCEPT                                 Extending to the last point,   forward and build something                 about it so that there are fewer
             over 15 million people with   the CEO of Microsoft, it is as             01                                                  when it comes to managing a   newer and better, the project                chances of you trying to reach
             their product.              he quotes “Once you embrace                    FAILURE.                                          lot of people under one roof,   was already a lost cause.                  an imaginary standard you
             Even Steve Jobs, the late   unpleasant news not as a                       Sometimes it is hard to see                       mistakes are inevitable but one                                            have set up for yourself out of
             founder of Apple Inc. has said   negative but as evidence of a             things that you have worked                       thing that may happen within   RESEARCH ON YOUR                            sheer pressure of filling in
             that the idea of death      need for change, you aren’t                    so hard on collapsing right in                    the office shouldn’t reflect upon   REJECTION.                             someone else’s shoes.
             motivated him to never fear   defeated by it. You’re learning              front of you, but embracing it                    your clients and potential   Failing on a test is easier than
             failure. The realization that   from it. It’s all in how you               and finding another route is                      target market and therefore   hearing your teacher won’t take              DO NOT DWELL.
             life is temporary and could   approach failures.”                          something we have seen                            always remain on top of your   your exam. As humans, we                    Just like food has a 3-second
 basic law of physics - the   which is why the leaders of                               again and again which results
 higher the climb, the harder is   the world all follow some   end at any given moment,   Even the biggest names in the   in a successful venture. The   game, and apologize fast where   were raised in a manner where   rule when it drops to the floor,
 the fall towards failure. All of   specific strategies and tactics   failure seemed like a very   industry didn’t shy away from   managing director of Harvard   necessary because leaving   rejection hurts our ego more   dwelling on past mistakes for
 the best leaders and   to help them set themselves   small price to pay. He said   their struggles with failures   Innovation Labs, Jodi   things for assumption overtime   than generalized failure, yet           more than 24-hours is a
 entrepreneurs are well versed   up for the best results even in   and we quote “All fear of   and which is why all these   Goldstein said that one of the   will make people lose faith in   this is where many of us stand   complete no go. Some things
 in this agenda, and keeping   the worst-case scenarios.  embarrassment or failure —   great CEOs and entrepreneurs   most important lessons she   your work as well as your   in the line of normal and             have already happened and
 their minds clear through any   Most successful people will   these things just fall away in   had their A-game straight.   can teach her students is to   morals.    superiors. While rejection                    cannot be changed, so staying
 storm is crucial to reach the   let you know that they faced   the face of death, leaving only   Some of the common tactics   fail gracefully. If the top Ivy                                                       stuck in one place is not the
 top of the ladder, which is   their share of failure in some   what is truly important.”   to fight off oncoming failures   League schools of the world   LOOKING FORWARD.                                          doorway towards more
 In a world like ours, the only   why you see their names on   point of their career but no   Apple was not a brand that   can be maneuvered into a   can prepare their students in   Sometimes the trauma of        opportunities. It might be the
 way to survive the hectic   the best listings and   one can put it better into   was built overnight and Steve   synchronized music drop like   this manner, surely there is   failure can work up a                end of one chapter but it marks
 competition in the market is   billboards around the world.   words as the Co-founder of   Jobs has had his fair share of   the dramatic climax so that   always something to take   nightmare, yet it is important   the beginning of a new one, so
 to climb to the top – head   No company was built   Huffington Post, Arianna   multiple failures across his   when the tempo comes on top   from a failed project and   to know that there is nothing               always keep your head forward
 steady and strong. But like all   overnight and none had a   Huffington, who said “My   career is known to the world,   again, it gets the whole   working around it with a   that can be done to what              and look for what is about to
 things of nature following the   straight path to the climb,   mother used to tell me,   yet it is the world’s top brand.   orchestra into another level.  positive attitude.  happened in the past. The ideal      come.


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