Page 69 - IBT December 2020
P. 69

South Asian Economy







                                        The FNF Webinar sheds
                                        lights on how to restart

              The Asian Economies
              e-Commerce





              Industry








              Despite a slow start, the success of the
              e-commerce industry in South Asia is
              inevitable. Has the ongoing pandemic
              given the final push this sector
              required to flourish in the
              region?


             By Asif Tarafdar





                                                                                     In a discussion titled “RESTART
                                                                                     ASIAN ECONOMIES: Ideas and
                                                                                     Actions for The e-Commerce
                                                                                     Industry,” hosted by the Friedrich
                                                                                     Naumann Foundation for Freedom
                                                                                     (FNF South Asia), the panellists
                                                                                     discussed the impacts the
                                                                                     pandemic has had on the regional
                                                                                     e-commerce industry. Despite the
                                                                                     increase in popularity, the sector
                                                                                     faced a lot of challenges at the
                                                                                     height of the crisis. It also
                                                                                     facilitated new avenues for ideas,
                                                                                     innovations and integration of
                                                                                     traditional models of business
                                                                                     with the available and latest
                                                                                     technology within the “New
                                                                                     Normal”. The programme also
                                                                                     discussed how the e-Commerce
                                                                                     Industry overcame challenges,
                                                                                     and how it is gearing up for a
                                                                                     larger role in the future growth of
                                                                                     economies around the world.
                                                                                     Moderated by Dr Najmul Hossain,
                                                                                     Country Representative of FNF
                                                                                     Bangladesh, the panellists were
                                                                                     Dulith Herath, Founder and
                                                                                     Chairman of Kapruka and Sonam
                                                                                     Chophel, Founder of Druksell.



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