By Asif Tarafdar Big data helping brands usher in a new era of consumerism. few years ago, an angry dad stormed into the retail
By Asif Tarafdar Trends to watch out for in 2019 Every year, we see brands going out of their way to catch our imagination. To
By Farihah Zaima Faruque Daraz ramps up their digital platform EMBRACING ALIBABA AND ITS SINGLES DAY CAMPAIGN The Chinese e-commerce giant Alibaba officially acquired
Samsung’s success with the new Galaxy M Series The Bangladesh smartphone market – currently in the middle of the “feature war” among local and global
Dhaka Bank launches mobile banking app “Go” EXPANDING DIMENSIONS Dhaka Bank has been largely a wholesale bank focusing on large corporates and large deposits.
By Rashna Mahzabin Branding is the name of the 21st century game of corporations. The villain of the branding world is “negative marketing”. Negative
InterContinental In Bangladesh It is a homecoming like no other. An overwhelming feeling of excitement mixed with nostalgia. A landmark of Dhaka City is
Towards a Milk-Sufficient Bangladesh PRAN Dairy, like its sister concern – PRAN RFl Group – is upholding the companies mission of Improving Livelihood by
Bangladesh Clean Energy Summit Since its inception by the Government of Bangladesh, Infrastructure Development Company Limited (IDCOL) has been playing a major role in developing
SUBARU enters Bangladesh market SUBARU Bangladesh has recently introduced four brand new car models. Which segment of the market are you targeting? SUBARU is focusing
