Page 50 - IBT Full Pdf
P. 50

KEEPING
              Cover Focus                                                                             IT SIMPLE


 required changes in the standard operating   compared to other financial instruments as it ensures a higher   We strive to feature nature and its elements in our projects in
 procedure (SOP), altered the methodologies and   and more sustainable return on investment. This also helped to   this manner as well as maximize natural light and ventilation,   Consumers are increasingly
 introduced a customized performance   boost the sales of apartments.   which are always prioritized at the design stage. Our designs   becoming long-term oriented
 monitoring tool. In addition, strict COVID-19   are user-oriented. We take an outside-in approach to ensure
 protocols were enforced for the safety of people   Share some details regarding Shanta Holdings ongoing   that users' comfort, safety and functional living remain the   and are highly concerned
 and the workplace. These initiatives proved to   projects – what can customers expect from the real   priority. As COVID-19 has re-taught us the importance of the   about future financial
 be very effective and we are happy to share, in   estate innovator?   outdoors, we are now even more so focused on ensuring our   well-being. An apartment in a
 spite of working remotely during this crisis   We have a range of residential and commercial projects in the   projects encompass the notion of biophilic design and create
 situation, we did not lose much in terms of our   pipeline. FORUM – the first 24 storied twin towers are nearing   even better outdoor functions which allow our users to enjoy   good neighbourhood is a very
 deliverables and all the major objectives were   completion and will set a new benchmark for commercial   nature to the utmost. The use of natural and local materials to   safe investment compared to
 achieved.   development in the country once it opens doors next year.   reduce our carbon footprint, low-e double-glazed windows to   other financial endeavours,
 PINNACLE - the city’s first 40 storied skyscraper is under   reduce heat gain, and low-consumption fittings to minimize
 Would you please elaborate on the   construction and currently in the substructure stage. These   water usage are always our preference.   ensuring a handsome return on
 government policy support that enabled   projects will house shared amenities such as retail outlets,   We have a strong Facility Management Services (FMS) wing,   investment. The favourable
 the rapid sale of ready-made flats?  cafes, a rooftop restaurant, gym, business center and more for   which manages all our projects for a minimum of 5 years
 The real estate sector has been a significant   the convenience of tenants, hence further cementing Tejgaon as   post-handover. A professional team of building managers   investment scenario has
 contributor to our economy. Our government is   the ultimate commercial hub of the city. We hope these iconic   ensure that security, cleaning and maintenance of our projects   played a significant role in the
 well aware of the importance of ensuring the   developments will also stand as architectural landmarks for   are upheld to the highest standard. There are specific   growth of Bangladesh's real
 industry's sustainable growth and has taken   Dhaka. In residential, we have   guidelines for cleaning and maintaining certain materials like
 the necessary steps to support it over the   a portfolio of projects around   natural stones, landscaping, and more importantly, the   estate sector.
 years. The government is now allowing   the city, particularly, a few   expensive electromechanical equipment of projects such as
 investment of untaxed money, lowering the   park-side projects in North   elevators, substations and generators which are commonly
 interest rates, and reducing registration fees   Gulshan in our Platinum, i.e.   ignored but are imperative to the safety and longevity of the
 are the core factors behind the rise of the   ultra-luxury category -   buildings. We ensure those key aspects are well maintained
 demand. The policy support paired with a   OLYMPUS on road 62, AURA   and monitored to ensure our properties retain their value for   How is Shantas’ CSR initiative - Centre for
 quick recovery of the economy helped the real   on road 83, and ZEPHYR on   our clients. Clients can also choose to submit maintenance   Woman and Child Health (CWCH)
 estate sector bounce back strongly from the   road 100/103. Each of these   requests, book amenities and pay their bills through our online   supporting the community?
 Can you tell us about your 6-year long   transformation of the company and worked around our people,   effects of a global pandemic and its economic   projects, located in   FMS portal, which is an added convenience. Our teams are well   As a part of CSR, Shanta started it’s not for
 journey with Shanta Holdings?  structure and process to ensure an achievement-oriented   fallout.  super-prime locations, will   trained in fire-fighting and emergency response in case the   profit healthcare facility - Centre for Woman
 My journey with Shanta since late 2015   culture. Performance came as a direct result of that. We also   offer residents unobstructed   need arises. We can proudly say our commercial projects house   and Child Health (CWCH) in 2004 in Ashulia.
 started with a lot of learning and   focused on formulating a realistic company business plan for   Can you elaborate on the evolution of   panoramic park views; a rare   a footprint of offices of renowned local and multinational   CWCH has been serving mostly women and
 understanding of the industry. Prior to   each year which helped to provide a set of clear objectives, a   customer demand? What is encouraging   opportunity in our   corporations, which is a testament to not just our design and   children, especially the low paid workers of the
 joining Shanta, I had very little   line of sight and role clarity to all concerned in the team.  buying rather than renting? Also tell us   ever-bustling city. Moreover,   construction quality, but also to our safety and facility   readymade garments industry and
 understanding of the real estate sector but I   Through these initiatives we have ensured a shared and   about the economic trends spearheading   each project will house   management standards. Another example is that since the   underprivileged poor women and children. The
 knew this industry has enormous potential to   aligned vision for the company where every member had   investment in the real estate sector.   state-of-the art lifestyle   onset of the pandemic, the initiatives by our FMS team to   center offers free diagnosis, treatment, and
 grow.   something to contribute. All these activities helped us to   With increasing digitisation, the issue of   amenities such as heated   strictly ensure the required health and sanitation protocols has   medicine for the ultra-poor.
 Being new to the industry, I had the unique   enhance our capability and efficiency which resulted in   asymmetric information is slowly disappearing   swimming pools with   ensured zero outbreaks in any of our projects, by the grace of   Presently, CWCH operates with 100 inpatient
 opportunity to bring in a fresh perspective to   providing consistent business growth year on year in this   from our society and has impacted how people   beautifully landscaped decks,   the Almighty.   beds. In addition, it also has 18 beds for
 the table. People and culture are critical in   period.   imagine their living spaces. A home is not just   fully equipped gyms, stylishly   emergency services. CWCH treats over 600
 transforming a company into a great one -   a living area now, but a statement of prestige.   appointed and fully furnished   Give us a snippet of the upcoming projects in the   outpatients every day. The expansion of the
 this is one area where we focused at the very   Shanta Holdings is known for driving a performance   Consumers aspire for amenities like a   party rooms, bbq zones and   pipeline – what’s in store?   hospital building is near completion. The
 beginning and still passionately drive many   culture. How did this passion help Shanta Holdings to   swimming pool, gym, playing ground for kids   more, complemented with sophisticated interior designs, thus,   We have many residential and commercial projects in the   7-storied main hospital building with a total
 initiatives around that. We identified and   overcome the challenges of the pandemic?  and a party space besides a well-designed   creating an ambience of true luxury and comfort for our   pipeline. We are going to launch the first true gated community   floor area of about 250,000 sq. ft. will start
 acted upon scopes of improvement in the   We believe a performance-driven culture is at the core of any   apartment that they see around the world.   residents, which their lifestyles demand.   in adjacent areas of Mirpur DOHS consisting of 400+   operations with 250 inpatient beds from early
 people and culture aspect of the company. It   successful business. We are fortunate to have a team who are   In recent years it has become easier for the   apartment units with all the modern amenities like jogging   2022.  The center offers services in the areas of
 included introducing new ideas and best   open to new ideas and challenges and work passionately   customers to access the financial assistance   Young homeowners seek convenience, invention, and   trail, fully equipped gym, swimming pool, central courtyard,   obstetrics and gynecology, pediatric, medicine,
 practices that facilitated the growth and   towards success. Our performance is driven by the culture we   required for property purchase.  The financial   sustainability – how is Shanta Holdings incorporating   curated space for indoor and outdoor games, prayer space and   cardiology, diabetes and endocrinology,
 development of the team - both individually   live by - a culture that stands on 6 core values - Excellence,   institutions are offering loans at competitive   these factors into their home designs? Could you   many more. Apart from these, many more residential properties   orthopedic, ENT, eye, dental, physiotherapy,
 and collectively. I am happy to share that the   Innovation, Commitment, Quality, Customer Satisfaction and   rates and terms. In addition, the strong   elaborate on the facility management module   are in the pipeline in the most lucrative locations of Dhaka like   dermatology and child development.  The center
 team had the right mindset and took up the   Valuing People. These values are embedded in Shanta’s DNA   economic performance over the past few years   available to consumers and what they can expect?   Baridhara, Guslahn, Banani, Dhanmondi etc. In terms of   has well equipped operating theaters,
 challenge. Simultaneously, we focused on   and drive the team towards setting standards.  in general has enabled people to have higher   Sustainability is indeed a crucial element of modern living. We   commercial, the city is going to witness a few large-scale,   diagnostic laboratory, radiology and imaging
 creating a vision for the company and then   After the initial shock of COVID-19, we regrouped and adapted   disposable income, thus, allowing people a   realize the need for biophilic architecture,   international-standard commercial buildings in the near future.   and pharmacy. It also offers various
 collectively worked towards creating a   to the new normal scenario. Our primary concern was the   better opportunity for opting to buy rather than   environmental-friendly and sustainable development and have   We are actively working to build some true world class   vaccination programs for free. Presently, 375
 strategy and action plan aligned with the   health and safety of all our people. This called for formulating   renting a property.  been working towards that journey. Our projects have   commercial towers that are going to attract the best business   professionals and staff are engaged in the
 vision. This set a clear goal in mind and   a new work module which enabled the team to work   Consumers today are also looking at real estate   professionally designed landscaping; from lush green lawns to   houses and eventually redefine the city skyline. Altogether,   center. We also have a plan to go for a nursing
 provided direction to all.   uninterrupted from the safety of their homes but at the same   as an investment opportunity. An apartment in   beautiful planters at terraces, soothing water features to   more than 8 million sq. ft. of development is in the pipeline   college in the coming years to expand our
 During those initial years, we prioritized the   time getting the job done. To complement this, we brought the   a good neighborhood is a very safe investment   rooftop gardens and barbeque zones to children’s play areas.   and counting.    support to the community.




                                                                                                            00
                                                                                                 www.ibtbd.net
   45   46   47   48   49   50   51   52   53   54   55