Page 49 - November 2020
P. 49

‘Surokkha’ is an aggregation
                                                       platform where several life and
                                                       non-life Insurance companies are

                                                       policy providers and undertake
                                                       risk as insurers. Currently people

                                                       can purchase any type of vehicle
                                                       insurance, travel insurance, life
                                                       and health insurance policy from

                                                       their preferred insurance
                                                       company from the list.










                                                       customer trust,  presence of
                                                       digital footprint always ensures
                                                       transparency and it also helps to
                                                       reduce business cost. Therefore, it
                                                       is certain that InsurTech adoption
                                                       is now essential for further
                                                       growth of Bangladesh insurance
                                                       market.
                                                       Tell us about the
                                                       inception of Surokkha.        What kind of services can
                         the field of financial and other   Why is this platform a
                         services;                     time-appropriate              we expect from
                                                                                     Surokkha? How are you
 Tell us about the    d)  Positive attitudes of        initiative?                   trying to inform
 prospect of InsurTech in   government and regulators for   Ezy Fintech Ltd established to   customers about
                         promoting InsurTech in line
 Bangladesh in           with the government’s vision   serve digital financial service at   Surokkha particularly in
 comparison to the       of building digital Bangladesh.  the peoples doorsteps and   a system that is fraught
 existing system which                                 promote the government's agenda   with stigmas against
 is full of legacy    How important is the             for building digital Bangladesh.   insurance?
 companies.           adoption of InsurTech in         At the outset, our research and   Well. As you know ‘Surokkha’ is
 Well. I think the prospect of   the local scene?      insight from the reliable report   an aggregation platform where
 InsurTech is enormous in   I think adoption of InsurTech in   indicated that the insurance   several life and non-life Insurance
 Bangladesh. It is in a nascent   Bangladesh can significantly   sector is the most unexplored   companies are policy providers
 stage and most of the InsurTech   re-shape the insurance industries   sector in terms of digital   and undertake risk as insurers.
 areas are unexplored. There are   in Bangladesh. There are several   innovation, where we can work   Currently people can purchase any
 several factors that will shape   issues that always become the   and add value for the people as   type of vehicle insurance, travel
 future InsurTech landscape in   news of our insurance industry   well as the society. Then we   insurance, life and health
 Bangladesh which includes as   for example, decreasing rate of   established our brand ‘Surokkha’   insurance policy from their
 follows:             market perpetration, significant   with an aggregation model. I   preferred insurance company from
 a)  A big chunk of population   lack of trust, lack of transparency,   strongly believe that it is a time   the list. ‘Surokkha’ promotes
 are young age who are tech   higher cost of business   befitting initiatives to establish   micro insurance scheme in the
 savvy;               procurement etc. The adoption of   ‘Surokkha’ as you can see   field of health and life insurance.
 b)  Revolutionary increase of   InsurTech can serve insurance   insurance regulators and other   Any further detail, please log on
 internet and Smartphone   service to the customer doorstep,   stakeholders are quite positive   to www.surokkha.com.bd or stay
 usage.               automation customer claim        and taking several steps to   connected with our different
 c)   Rapid adoption of Fintech in   settlement can bring back   promote InsureTech.  social media page.


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