Pathao – the country’s most successful ride-hailing startup has launched a much needed new service called Pathao Health. The new service was unveiled to the public through a webinar. The company has established partnerships with companies that offer various healthcare services such as online doctor consultation through mobile chat and video conferencing and is bringing these services to Pathao users. Pathao Health will allow Pathao users to take healthcare services such as medical advice and information, telemedicine service, COVID-19 online self-check, etc. using the Pathao app.
With cases of COVID-19 infected on a daily rise, the demand for healthcare services has been growing at an unmatched and unprecedented pace. Alongside this, there have been instances of hospitals unable to or are unwilling to provide services or to treat patients with COVID-19 like symptoms.
All these challenges have given way to the rise of telemedicine – a growing number of people are now relying on telemedicine for doctor consultation and so on. It means there are opportunities to explore in the healthcare space.
Key Features of Patho Health
Pathao, the largest digital platform in Bangladesh, has launched four new services in the last 4 months, Pathao Health being one of them. In light of the COVID-19 crisis the company felt it was highly necessary to consider branching out in the health sector to combat the various predicaments unfolding due to the pandemic. Pathao’s initial step was to deliver OTC drugs and medicine to its customer base. After that, they also started to deliver prescription medicines. The user simply had to put up a picture of their prescription and get their medicines delivered to them in no time. Pathao health is mainly divided into five segments. These are Telemedicine, Women’s Health, Symptom Check, Home test, and Health tips. Pathao Health has accumulated partners for this venture into healthcare which are Maya, Prava Health, Labaid hospital, and Digital Health. Their services include medicine delivery, providing health tips and manners of health tests of the corona, dengue etcetera, and presenting a platform through which users can reach out to doctors and health experts who are enlisted under these organizations.
Partners in Health
The interface of Pathao acted as a vehicle for partnered organizations to reach out to people with their health services. Due to the feasibility of the platform’s reach, the process of partnership-hunting was a relatively easy up taking for the country’s ride-hailing giant. Alongside this, the ease of form buildup and the direct access to data worked as a tremendous pro-point for consumers.
A Crowd Favorite
The response however has been immensely positive. In light of the lockdown and the overall unrest the COVID-19 crisis has brought down upon Dhakaites, Pathao Health has been a beacon of hope for users. From uninterrupted deliveries of necessary medication to getting health tips and tricks from certified medical professionals to getting an easy method for booking interviews with doctors, Pathao Health has been successful in doing it all.
Telemedicine with a Human Touch
Telemedicine is not exactly a brand new idea, it might be a foreign territory in Bangladesh but it is fairly common in the rest of the world. Of course, there are traceable differences in having a doctor’s appointment via a digital medium to seeing a doctor up front, however, telemedicine is a great method for patients at preliminary stages. It provides services that prove to be highly helpful to the patients and obviously if the situations exacerbate, one can move on to physically meeting the doctors.
The Ultimate Solution for Urbanites
Pathao’s partnership with Maya, Praava, and Digital Health Services has definitely solidified the platform’s venture into healthcare which is why purveyors of telemedicine services have more valid reasons to not just be satisfied with the swiftness of Pathao’s services but also by the mere authenticity of it. The idea of having all the solutions on a single lifestyle app also makes Pathao very user friendly and suits the image of the versatile urbanite.
